Brewing Choices: How Brand Identity, Health Awareness, and Promotion Drive Purchase Decisions of Lamaza Gambir Leaf Tea. InJBM : Integrated Research Journal of Business and Management, [S. l.], v. 2, n. 1, p. 207–228, 2025. Disponível em: https://icess.uin-suska.ac.id/index.php/injbm/article/view/286. Acesso em: 6 dec. 2025.